Masterclasses  
Workshops
Consultancy

Join Carl today and discover new ways to add emotional impact, create inspiring stories + attract audiences.

ONLINE

JOIN A D&AD MASTERCLASS + discover:

The power of emotionally-driven video storytelling.

  • How to think video-first when developing brand stories

  • Explore how great stories cross channels

  • Video content tips and tricks

IN PERSON

Learn new skills at a PRACTICAL WORKSHOP

Ideal for:

  • Start-ups, established brands + content creators

  • Discovering the latest trends topics: AI solutions

  • Supercharging and refreshing you and your brand

ONE TO ONE

Bespoke development

DISCOVER:

  • You + your brand’s super power

  • Are you ready for the future of Gen AI?

  • Will your next campaign hit the numbers and on what channels?

What people loved

  • “Carl is an inspiring professional, always gets great feedback"

    Lisa Evans - D&AD

  • “Carl quickly understood our brand and tone of voice. He successfully challenged our thinking."

    Mostyn Thomas - D3O

  • “Travel is a unique industry. Carl embraced the challenge + gave us an emotional update. "

    Holly - Diverse Travel

Practical knowledge = Powerful tools

As the proverb goes - knowledge without practice is useless.

We’ve all been there, promising a multi-channel solution but, once the client has left the room, do you really have the latest digital knowledge to create an award winning campaign? The good news is, working together we can unpack all the solutions:

Discover the power of you: Personal experience creates strong characters and memorable stories.

Build believable moments: Learn how tone and genre can jump start your brand.

Short story tricks: If you can deliver your message in 3 shots you’ve got the emotional depth to build a new social audience.

It’s always personal: If it doesn’t connect to you and your friends, then it’s not going to work in the wider world.

WHY YOU SHOULD BOOK CARL FOR YOUR NEXT EVENT

Described by Variety Magazine as “Absolutely charming and unabashedly offbeat” Carl’s informal educated style adds humour and gravitas to subjects without loosing focus on inspiration.

  • With over 25 years of hands on experience his knowledge of the media industry goes back to the ages before new digital technologies providing historical and well as up-to-date insights.

  • His open and upfront style explains important ground breaking ideas in an easy-to-understand way. This, combined with his unique insights, makes for presentations that inspire and generate new ideas.

  • Carl has worked across the globe so his point of view is truly international.

  • Carl is also a skilled host, MC and moderator who has received excellent feedback for the events, panels and roundtables he has hosted.